Tips for Outsourcing Work Online

One of the keys to being successful with your internet marketing work is knowing how to outsource tasks effectively and efficiently. I say both “effective” and “efficient” because you need to know how to do both, and they’re no always the same thing.

Being Effective

effective outsourcingThe first step towards success is to be effective with the work that you need done.

This means not just getting a gig or task done because it’s cheap or available, or it “might” be a good idea. You need to have a crystal clear picture of what your purpose is behind outsourcing the task, before you get to the point of actually outsourcing it.

One technique I use is to think about whether or not the task would be worth my time to do, and if so, how much of my time. For instance, if I were strapped for resources, would completing that task really be a priority? Would it help to get me to where I needed to be? Or is there a different, perhaps better task I could do that would get me where I need to go more quickly?

These are all key strategy decisions, and should be at the core of any outsourcing you do. It’s easy to waste both time and money on things that you think are cheap, but in reality have no hope of getting you to your goal!

Be Efficient

The second consideration, once you know what to do and why to do it, is to figure out how to be most efficient to get the job done for as little time and money possible.

For this, I often turn to sites like Fiverr, as opposed to the bigger outsourcing platforms like Upwork and Guru.

That’s because I don’t really want to interview and hire a VA that can handle everything for me, I narrow the task down to the one or two specific points that absolutely need to get done. Fiverr and a few other gig-based sites are really good at providing those very specific, very clear services.

Sometimes its setting up a social media marketing system, and other times its getting a quick logo or other design task done for a site. Either way, they’re often the best, as long as you know how to pick the right providers.

Read more about how to avoid Fiverr scams. Or watch the video below to learn more about how to outsource.


Welcome To Sharp Information Systems!

Thanks for visiting, the home of Sharp Information Systems!

We are a data-backed marketing firm that specializes in using trend data, both on site and off site to improve your lead generation, user experience, and conversion.

information is everythingWe test everything…multiple times, and believe that the key to driving sales from any business’ website lies with their ability to retain the attention of their users from the moment they come into contact with them.

Whether that initial point of contact is a Facebook ad or an organic search listing, A/B testing your way from Point A (the entrance) to Point Z (the sale) is the only way to get consistent, reliable results, and be confident of your ability to improve your sales every month.

In case you’re unfamiliar with the process, here’s a good introduction to some of the basic concepts we work with: